Instagram tests long-form videos without clear monetization plan for creators

Instagram tests long-form videos without clear monetization plan for creators

Audio narration · Coming soon

Instagram is once again testing long-form video content to attract creators from YouTube. However, the platform has not yet established how it will compensate creators for this content, leading to immediate criticism from users on social media platforms like Threads and Reddit. This uncertainty about monetization contrasts with other platforms that offer ad revenue sharing.

Why this matters

PRISM scored this story 55/100 for interest.

Originally published by theverge